NEW YORK — Russian Standard Vodka, the top premium seller in its homeland, today announced the U.S. launch of Russian Standard Gold Vodka.
The vodka, made from Russian winter wheat, will be available in selected markets at a suggested retail price of $45 for the 750 ml bottle.
Russian Standard Gold debuted in Russia in 2008 and is currently launching in multiple international markets.
The Russian Standard Vodka portfolio dominates the premium segment in Russia with a 50% market share and sales of more than 2.5 million cases worldwide last year. Drinks International ranks it the fourth-fastest-growing vodka brand in the world.
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