The idea of accepting “brand ambassadors” who hype liquor brands as true purveyors of reality and information is a joke, even if many have a background in serving the public. The very fact that they make a living pushing their employer’s proprietary product(s) negates any pretense of neutrality.
The same can, and should, be said of TV show hosts who purport to give us legitimate info on places to drink and dine.
Constant Companion and I were watching an episode of Guy Fieri’s “Diners, Drive-Ins and Dives” series tonight. When the closing credits rolled, lo and behold (an early 20th Century expression denoting an aghast exclamation) Fieri was listed as part owner of two of the establishments he had just extolled on the episode.
WTF!!!! Of all the diners, drives and dives in this immense nation of 250,000,000 or more people, the Food Network had to stoop to this idiocy?
On behalf of all the non-credit-reading viewers in the lazy U.S. viewing public, I call bullshit on Mr. Fieri and the Food Network. We’re not all sheep, despite your fondest hopes.
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